What's The Commonly Materials For Wine Labels

Jul 29, 2025|

 

In the wine industry, labels are not just information carriers pasted on the bottle. They are more like the "face" and "business card" of a bottle of wine, carrying the brand's historical heritage, brewing concepts and even a unique interpretation of local customs and customs.

 

When consumers stop in front of a dazzling array of wine racks, the first thing that comes into view is often the design and texture of the label, and this first impression will even directly affect the purchase decision. However, it is not easy to create a perfect label.

 

The label materials available are like paints on a palette, with a wide variety and each having its own characteristics. However, there are many different label materials available, but in the end, which material is most suitable for your wine bottle requires your design and wine label manufacturer to complete it together. Through common innovation and cooperation, more and more diversified choices. The commonly used materials for wine labels are basically divided into three categories:

* Paper wine labels
* Waterproof wine labels
* Special wine labels

These types of choices all have their own characteristics and advantages, and are also related to the product's design style, size specifications and material characteristics. Each link will affect the final presentation effect. The following is a brief introduction to these materials, which can help you choose the one that meets your own wine label needs.

 

 

 

 

Paper wine label

 

Basically, when it comes to wine labels, the first material that everyone thinks of is paper. Because it is more classic and the price cost is not very high compared to other materials, it is the first choice for many wine industries.
For wine lable material mainly is paper.And common materials as blow:

① Matte material paper: AW1601, AW1602
② Water pattern paper: commonly used 90g, SW4002, SW4002A
③ Pearlescent paper: commonly used 90g, pearlescent paper material
④ Grid paper : commonly used 95g, SW4005
⑤ Nylon pattern paper: commonly used 95g, 100g

The advantages and disadvantages of classic paper labels are also obvious. The advantage is that it is more textured, giving customers a sense of originality, which will greatly enhance customers' favorability towards wine. Of course, there are many materials for paper labels. The commonly used materials are matte materials, water patterns, pearlescent, checkered and nylon patterns. Different materials give people different aesthetic feelings, but the effects are all very advanced.

 

Paper wine label

 

Relatively speaking, the disadvantage of paper labels is that they are easy to break and are not waterproof, which makes the straight wine labels, over time and improper transportation, cause the labels to be damaged. Therefore, some customers are more cautious in choosing this type of label. Some paper labels have also been upgraded to be moisture-resistant, but it does not mean that they are completely waterproof. Therefore, many customers choose other materials for wine labels instead of paper materials because of this disadvantage.

 

Waterproof wine label

 

Just now we mentioned that paper labels are not waterproof, so there will be waterproof labels, so you can consider using this label to make wine labels. The waterproof wine label is made of a sandwich, which is BOPP, which can protect the beauty of the label and is resistant to freezing and moisture, so many customers will choose waterproof wine labels. Because wine is not only designed for beauty, but also needs to consider its characteristics of needing refrigeration, then waterproof labels will have a great advantage over paper.

 

Waterproof wine label

 

But correspondingly, since it is waterproof, it is because of the addition of BOPP film. One more thing will cause the cost to rise, so this is also the disadvantage of waterproof labels, but there will still be people who pay for it.

 

Special wine label

 

Special wine labels are made of uncommon special materials to create wine labels, which will give you a brand new feeling. It will be more innovative and beautiful than paper labels and waterproof wine labels. They are basically made of paper and film. Some commonly used special materials have matte and glossy surfaces, as well as glitter.

 

Special wine label


Therefore, various materials have advantages and disadvantages, and also give people different aesthetics. Therefore, your design and material selection are needed to make consumers resonate with your aesthetics and pay for it.

 

Choosing the right wine label manufacturer

 

Different materials have their own advantages and disadvantages. Label manufacturers usually recommend suitable materials for wineries based on their needs, the positioning of wines, and budgets.

 

Shanghai Yucai Industrial Co., Ltd. was established in 2014 and is a professional printing supplies manufacturer and supplier dedicated to providing the highest quality products to help complete the production of exquisite wine labels.

 

Just give us your design, material and quantity, and we can help you develop the best solution. Talk to our design experts about your wine label printing project now.

 

 

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