How To Customize Self-adhesive Stickers

 

Many brands custom label stickers, use them to paste packaging, make event gifts, and advertise at low cost; ordinary people use them to decorate water cups and notebooks, which can show their personality. But many people always have difficulties when customizing: there are too many options, how to choose to avoid pitfalls and save costs? In fact, the cost-effectiveness of customized stickers is all in the "selection" - choosing the right quantity, size, material, and even design method can not only accurately match the needs, but also save costs. Today, we will disassemble these key choices and teach you to choose clearly and use them cost-effectively.

 

 

 

 

Choice of quantity

The core of choosing quantity is "taking advantage of batch size". The fixed costs of the printing factory's startup fee and material cutting loss will be shared by more quantities, so the more you order, the lower the unit price is often. For example, for the same 3x3 cm ordinary sticker: if you order 100 sheets, the unit price and total price will higher than 500pcs and 1000pcs.So if you have long term project need sticker,choose more quantity will have advantages.

 

So is the more the better? Not really. It depends on how long you use it: if it is a packaging sticker that the brand will use all year round, it is recommended to order more than 500 sheets at a time - the shelf life of stickers is as long as 2-3 years, and the more you stock up, the cheaper it is on average; if it is just a short-term event (such as weekend market giveaways), ordering 200 sheets is enough to avoid the remaining dust.

 

 

Tips: If you just need 350 sheets, you might as well order 500 sheets directly. It seems that you bought 150 more sheets, but the unit price and total price will cut down,and you can keep it for next time.So more qty will lower the cost.

 

Size selection

 

If the size is not chosen correctly, you will either waste money or waste your efforts. The smaller the sticker, the more number of stickers can be arranged on a piece of printing paper, the less material and ink consumption, and the cost is naturally lower; the larger the size, the more material is used per sheet, and the machine parameters must be adjusted during printing, and the cost will increase significantly.

 

For example: 500pcs normal shaped stickers,unit price and total price will cheaper than Complex shaped stickers,cause Complex shaped stickers need more size and design.

 

The key to choosing the size is to "look at the scene": 8x5 cm is enough for the logo sticker on the express box (too big to take up space, too small to be clear); 20x15 cm is conspicuous for the promotional sticker on the store glass (too small to be seen by passers-by). Don't spend more money for "unnecessarily large", and don't work in vain because of "too small to be effective".

 

Material selection

The most common mistake in choosing materials and styles is to "be greedy for good" - it is not that the more expensive the better, but matching the usage scenario is the kingly way. The prices and characteristics of different materials vary a lot, and it is worth it to choose the right one. Self-adhesive materials are mainly divided into two categories, one is paper and the other is film. Paper self-adhesive is not waterproof, but it is environmentally friendly. Film self-adhesive is more tear-resistant.
Paper stickers:
1. Coated paper,feeling smoothly,more delicate texture.
2. Writing paper,it has a grainy feel.
3. Kraft paper,feeling more retro and much more ECO friendly or nature.
4.Texture paper:much more luxury ,mainly for wine labels,candle labels.surface has different texture style could choose,not affect cost.

 

Vinyl stickers:

Vinyl stickers has different material,and is belong to plastic material which could waterproof.
1. PP material,waterproof stickers,frost-resistant.
2. PET material,Relatively thick, mostly used in electrical accessories and can withstand a certain temperature.
3. PVC material,not commonly used and not environmentally friendly.

For example, ordinary vinyl material is waterproof and scratch-resistant. It can be used for 1-2 years on water cups and outdoor billboards, which is enough for daily scenes; if you choose holographic material, although the reflection is beautiful, it is not good to be posted on indoor shelves, which is a waste; if you need to stick it on transparent packaging, it is more appropriate to choose transparent PET material, which will not block the product itself and is more practical than ordinary opaque materials.

 

Remember a principle: for short-term use (within 1 month) and indoor scenes (such as party decoration stickers), choose basic paper materials; for long-term use (more than half a year) and outdoor scenes (such as bicycle stickers), choose upgraded materials that are sun-resistant and rain-resistant.

 

Design choice

The design of stickers also carries a lot of hidden costs. If you have a pre-designed manuscript, the printing company can print directly from your design manuscript. This will greatly reduce your time and design costs. If you don't have your own design, it may take a lot of time to conceive, and the file also needs to be a vector file. This will greatly increase your production time and cost. So a good design will directly reduce communication costs and time costs.

 

The choice of custom labels, in the final analysis, is "balancing demand and cost." The quantity is stocked according to long-term demand, the size is determined by the usage scenario, the material is selected according to durability, and the design is done according to necessity - every step is chosen correctly, which can not only save money, but also make the stickers really work. After all, a good choice is the highest cost-effectiveness.